The person behind every sticker, bookmark and other cute thing you'll find in this shop. I design, print and cut everything myself from my kitchen table in Birchip, a small town of about 700 people in the Victorian Mallee. Apricity started as a creative outlet and turned into something I genuinely love - a little business built on slow mornings, beautiful things, and the belief that everyday life deserves a touch of ordinary magic. When you order from Apricity you're supporting a mum in rural Victoria who is really, really glad you're here.